Yamaha Music Gulf FZE is pleased to announce the start of NEXO distribution as official re-exporter to the Middle East, Africa, and CIS countries effective as of 1st April 2018.

Yamaha Music Gulf, a wholly-owned subsidiary of Yamaha Corporation, provides its territory with full line of Yamaha integrated professional audio products as well as musical instruments and consumer audio products.

By adding the NEXO line of high-end loudspeakers and amplifiers to its portfolio, Yamaha Music Gulf aims to widely fulfill customer demands and requirements by a superior solution-based approach to sound reinforcement, supplemented by a high degree of system design support, product presentation, and training seminars to customers in the professional audio market.

According to Jean Mullor, Chairman & CEO of NEXO, "with this new partnership, Yamaha Music Gulf will help us effectively meet the growing demand for high-quality sound reinforcement solutions in those areas. Our two companies share the same philosophy and we aim to offer the professional audio market something over and above ‘black boxes’, complementing technical solutions with a high degree of support, education and training”

According to Yasuaki Gyoten, Managing Director of Yamaha Music Gulf, “With our superior level of high-end PA system knowledge and design skills, we have been distributing our system solutions to the markets for a long time using our experience as one of the leading distribution companies in the region. The synergy effect of two brands created between Yamaha & NEXO will help to further enhance the value of our integrated professional audio product solutions to customers in mid and high-end segments.”